I know I have blogged about a sophisticatedly favorable watch before, but wait until you get a load of this Armani Exchange watch. It is the complete opposite of sophistication. Haha! Armani, you are so funny. You’re kidding right? No? Talk about overkill. I dare anyone to wear the AX Armani Exchange Square Logo Watch without having it scream out, “Hey! Look at me and buy Armani!” That is the largest wrist ad I have ever seen! Wow! Just let me greet you by shaking your hand with a billboard attached to mine. There is nothing subtle about this watch. It almost seems as though someone turned the super thick YSL leather wristband (referring to my older blog) into a watch by adding a frame and dials. It has a band length of 200mm and a band width of 38 mm. Sheesh. Not only does the numberless dial on a logoed background make time hard to read, but the line between the ‘A’ and the ‘X’ looks like it could be mistaken for extra dials. So what time is it? Is it 1:25, 1:30, or 6:25? It must be half past the giant ‘A’ and ‘X.’ Please don’t judge me if I’m reading it wrong. Ha, I find that reading time on a square faced watch is difficult enough, but guessing the time with numberless dials on a squared watch is a killer. Is anyone willing to pay $120 for a bit of puzzlement? Congratulations Armani, you have the honors of confusing me today. What will you come up with next? I challenge you, Armani, to a duel of befuddlement!